Adobe Marketing Agent for Claude Enterprise lets you interact with Adobe using natural language. Ask questions, get insights, and take action without leaving your workflow. It understands your intent and connects with Adobe solutions like Real-Time CDP, Journey Optimizer, and Customer Journey Analytics to deliver answers that help teams move faster and work smarter. You can use Adobe Marketing Agent to: Ask about an audience: "In Real-Time CDP, how large is the 'High-value lapsed customers' audience and when was it last refreshed?" Pull a quick insight: "From Customer Journey Analytics, what was last week's conversion rate for the email channel vs. paid social?" Check a journey: "Is the 'Welcome series' journey in Journey Optimizer live, and how many profiles entered it yesterday?" Switch context fast: "Switch to the staging sandbox and the marketing data view, then summarize the top three segments by size."

claude mcp add --transport http adobe-marketing-agent https://aep-ai-ama.adobe.io/mcp